How to Build A Profitable E-commerce StrategyeBook - 2012
This work offers a summary of the book "B2B: How To Build a Profitable E-Commerce Strategy" by Michael Cunningham. As the founder and CEO of an international technology consulting firm, Michael Cunningham is well placed to be giving advice about e-commerce. There are huge advantages in B2B e-commerce that have come about thanks to the dynamic marketplace at our fingertips. The trick is, not to hang around. Now is the time to act and get involved, becoming a leader and pioneer rather than a second rate follower. Amongst the many advantages to B2B e-commerce, Cunningham lists the speed and quality of communication between firms, the reduction of transactional expenses, and the increased buying power of the two firms.
Publisher: [S.l.] : Must Read Summaries, 
Characteristics: 1 online resource.
Alternative Title: Be to be