Value Innovation Portfolio Management

Value Innovation Portfolio Management

Achieving Double-digit Growth Through Customer Value

eBook - 2006
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'Value Innovation Portfolio Management' presents a pioneering new product-selection method based on high customer value, better business strategy alignment, and optical investment intensity - allowing businesses to find success more often with new products.
Publisher: Ft. Lauderdale, Fla. : J. Ross Pub., [2006]
Copyright Date: ©2006
ISBN: 9781604276350
Characteristics: 1 online resource (xxi, 273 pages) : illustrations
Additional Contributors: Mello, Sheila 1943-
ebrary, Inc


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