Marketing Outrageously

Marketing Outrageously

How to Increase your Revenue by Staggering Amounts!

Book - 2001
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Arguing that risk-taking is the key to marketing success, the high- powered sports marketer recommends high-octane execution of bold ideas to pump life into a lifeless campaign.
Publisher: Austin, TX : Bard Press, 2001.
ISBN: 9781885167507
Characteristics: 255 p. : ill. ; 24 cm.


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